Posted on November 4, 2015
Lack of sleep makes concentration difficult. I’m on my third cup of coffee and I can’t help but stare out the window trying to recapture last night’s fading dream of a life of a cowboy.
“找不到你公司税务登记证 ! 在哪里?”
The sound of these foreign words spin me back to reality here in China.
“如果找不到太麻烦!” My secretary again looks at me for a response.
I shut my eyes and focus on the feeling of “Let’er Buck” – a touch of the West, a touch of home.
A world away, I taste the dew of the morning and roll out of bed to gaze over never-ending wheat fields. I imagine saddling up the best friend a cowboy will ever have and head out to face the day.
The feeling of adventure mixed with a taste of adrenaline I suppose is why the cowboy often has a wistful smile as he saddles up.
It doesn’t take long for the soft eyes of my horse to be replaced by the glare of my secretary. Her continual banter in Chinese steals me away from my daydream.
The figures on the spreadsheets in front of me wrestle each other in an endless battle to determine whether the year will see a profit or a loss.
There will be a lot more wrestling with figures before the day ends and the freedom of a ride has never felt so far away. Running on the wind lifted by the cheers of a crowd.
I hold up my hand, and the Chinese words stop mid-sentence and for a second all is quiet, a rare moment of peace.
“I should’ve been a cowboy…” I mutter, a common wish for most guys I grew up with, although for me I admit a life on the back of a bucking bronc is not in my blood.
The courage to ride requires a special spirit infused at birth. The adrenaline rush of the ride, the feel of the rope, speed of the chase and mixing blood with mud is a lifestyle meant only for the few.
What I am chasing though, is almost as elusive, the spirit of the cowboy. The legend created by songs and stories I’ve heard growing up: the down-to-earth attitude, importance of treating each other well and when taking a fall ~ fearlessly dusting off and saddling up again.
Dusting myself off, I stare at my computer and pound out another business email…
The essence of the life of a cowboy defines the spirit of my hometown of Pendleton, Oregon. Waking up every morning with the annual September dream of becoming a cowboy, if only for a day.
To walk out onto the infield grass and take it all in, feeling the crowd with the beating heart of the grandest rodeo in the world, the Pendleton Round-Up.
Around the world there are company executives pilfering the paychecks of their workers, politicians focused on lining their pockets and places where a hard day’s work has become a myth of days gone by.
The cowboy spirit flows through Pendleton with the memories of past cowboy heroes such as Lane Frost, Mike Boothe and Mike Currin – men as genuine in the arena as they were outside.
Also the present champions, Trevor Brazile, winner of four consecutive all-around titles at the Pendleton Round-Up and bareback champion Ty Breuer, showing the heart and spirit of cowboys still run true.
For some, the dreams of the West and the cowboys who built America may be disappearing, however they still remain a strong foundation for the people of Pendleton.
Ranchers and farmers understand there is no such thing as an easy ride and to grab an opportunity when it arrives, knowing it may not come again. So when the rope leaves their hand there is no doubt it will find its mark.
The echo of the rodeo reverberates in my mind, as my fingers struggle to tap out a message on my iPhone. These hands stand in stark contrast to the callused hands of a cowboy holding a rope and reigns.
Any calluses I do have are quickly fading away, perhaps similar to the fading cheers a cowboy hears as he walks away from the arena one last time.
Years ago when I was in my mid-20s, I was talking to a bronc rider after an excellent ride and he said something I’ve never forgotten: “The opening of a bucking chute is like the start of a new day. Some days will be tough with rough rides and broken bones – those days are to be remembered because it makes good days like today taste all the better.”
Patience. Belief. Hard work. Cowboy logic.
There are many things I’ve learned from rodeo champions over the years, but perhaps the most valuable lessons have come from the local farmers and ranchers.
Growing up, my annual summer job at PGG operating Rew grain elevator during harvest stands as one of the best work experiences I’ve ever had.
The many people I worked with at Rew helped form my character, each one having the heart of a Pendleton cowboy. Two such cowboys, Bob Byers, who can create a solution for any problem and Terry Simpson who has an outlook on life second to none; both men define Pendleton perfectly.
From Pendleton to Calgary to Cheyenne and to cities around the world, the spirit of the life of a cowboy flows free and strong. Looking out the window again, I put on a George Strait CD to fit my mood and the music even makes my secretary smile.
Here in China, I’ve found the soul of the cowboy both in myself and in the great people I work with over here.
Closing my eyes, I feel the wind on my face and the pounding of hooves and earth blending perfectly with the music. I feel great.
Yes, I may be thousands of miles from home but all I need to hear are the words “Let’er Buck” and I am right back in the middle of the Pendleton Round-Up arena and it’s a perfect day.
The beginning of December is where the last piece of magic will be performed when future champions get ready to ride at the National Finals Rodeo in Las Vegas.
Cowboys who grew up in small towns around the country, holding onto a belief that one day their names will be dancing in the bright lights of Vegas. Their focus locked-in on the final ride of the year and the chance to etch their name in the history books and become a part of cowboy folklore.
Good luck and good health to all. 祝你们好运气，健康.
Posted on September 30, 2013
There have been countless moments in life where it feels as if I have just been through a 7.9 second thrashing of a Brahma bull ride: long enough to feel the thrill & pain of every jolt, yet failing at the end with a ‘no-score.’ That last 0.1 seconds an eternity away.
While I have never been on a bull (and never, ever plan too…), the idea of surviving those 8-seconds necessary to score an official ride works well as an analogy in business and life.
“8.0 seconds of fury” is not a way many would like to spend life, but eventually, we will face such a ride. As noted in an earlier post “Let’er Buck” there are courageous souls who tackle this role with wild abandon on the rodeo circuit, and how they handle those 8-seconds can teach us mortal folks about dealing with life.
It takes an artistic skill not only to survive for those 8-seconds, but to create a thing of beauty from such a violent ride. To score the highest possible with the cards we are dealt.
To score the highest, the cowboy must make the ride look effortless. So amid the fury of the ride, arrives the concept of becoming one with the animal…to be one with nature, to allow a certain peace and quiet confidence to envelope the scene.
Synchronicity, where everything around you works together. A moment where it feels like you can achieve anything. Your actions appear and feel effortless as if you are doing nothing, yet your focus and results prove otherwise.
It is taking the bull by the horns, becoming so focused and primed that you flow with the jolts and gyrations that may come your way.
Whether riding a Brahma bull, bronc, or pouring over spreadsheets and business deals: when you are in a zone, life becomes effortless. Answers arrive before questions are asked, work is completed as if it were play. These are the moments to live for, when nothing seems to go wrong.
Years ago, while at the Pendleton Round-Up, I was talking with a group of bareback bronc riders who were describing how they felt during competition. Each one agreed that ‘there are days you feel as if you are one with the animal, and it is a beautiful effortless ride…” and behind that success are years of hard work, experience, and humility.
The one thought I took away from that great conversation in the arena, was advice I still try to follow today: “The minute you start becoming cocky and disrespecting either the animals or those around you, it is lost…the focus is gone, and you are flying through air with a hard, hard ground below…”
Humility is to understand that you can always learn something, often from people and places you least expect. From what I have experienced and seen from cowboys over the years is that there is a consistent trait of confidence and a brazen sense of fearlessness with they way they live…yet even with this confidence, they are respectful and humble.
Respectful of those that came before them, and towards those who work the land making the USA and West they way it is today: a slice of heaven on Earth.
Life throws a lot our way, and as the immortal cowboys teach us every rodeo season with their actions, tough days are inevitable and there will be strings of rides that result in eating dirt & grass.
Such times make us who we are, as we find the focus and passion that allows us to dust ourselves off and prepare for that next ride. For it may be the next ride, that perfect ride, to put us back on top again.
When the time comes where we have to face the ‘agony & ecstasy’ of that 8-second ride in life, keep focus on what is ahead and when problems arise: take the bull by the horns…